Business

5 ways to make tech trends work for you

Date: 26 Jul 2016 | Posted BY: ulisticadmin

What tech fads has your SMB recently written off as silly and not worth your time? 3D printing, internet of things…Pokémon GO? Juvenile as they may seem at first, these trends helped to make a lot of businesses a lot of money. Navigating the quickly rising and falling auspices of the tech world may seem like a lost cause, but with the right know-how, you can make, connect, and catch profits by

Data in, buzzword out

Date: 20 Jul 2016 | Posted BY: ulisticadmin

One of your business’s most valuable assets is data, and ensuring its safety should be a top priority for your IT department. But what of the fact that there are so many different types of data nowadays? It seems like every few months there’s a new buzzword for the latest flavor, so it’s important that you get a taste of each new kind to ensure you’re up-to-date. Data is the lifeblood of t

Why your company needs to be on Instagram

Date: 30 Jun 2016 | Posted BY: ulisticadmin

It's astounding how celebrities manage to amass millions of followers and gain thousands of likes for posting a photo of their shadow. Companies of all sizes would go crazy for that kind of exposure, but rarely do their wishes get granted. But not all hope is lost, start small and take baby steps with the help of Instagram’s recently-announced tools that help make the process of establishing you

Creating online communities for businesses

Date: 14 Jun 2016 | Posted BY: ulisticadmin

Gamers require an effective strategy to thwart the boss, athletes require constant updates on the latest tournaments to improve performance and businesses require an online community to fully thrive. As the saying goes: ‘What comes easy won’t last, and what lasts won’t come easy’. This is especially true when you embark on building an online community for your company. Allow the following

Live video: a free way to reach new customers

Date: 31 May 2016 | Posted BY: ulisticadmin

Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium. Keep reading for six of the best types of videos for live b

How business continuity plans can fail

Date: 20 May 2016 | Posted BY: ulisticadmin

Your service provider, who you have tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Usually, that kind of longevity in developing continuity plans has resulted to some providers overlooking or underestimating certain issues. Here are some of them. Over-optimistic testing The initial testing attempt is usually the most important as it’s

Are you using this effective marketing tool?

Date: 03 May 2016 | Posted BY: ulisticadmin

There are many marketing techniques SMBs use to gain clients. Free information products, brochures, and press releases are just a few among many. But how do you know what’s most effective? It all comes down to looking at data and seeing for yourself what’s worked before. We’ve gone through the trouble of doing just that, so you can see how one age-old marketing technique can give a big boost

Boost staff productivity with mobile tech

Date: 18 Apr 2016 | Posted BY: ulisticadmin

Most business owners are quick to think that utilizing mobile devices automatically leads to more productivity. Unfortunately, this is not always true. A poor mobile device policy can actually lead to burnout and see your employees become overwhelmed by technology. Here’s how to avoid these pitfalls and get the most out of mobile devices in the workplace. Use the right tool Some work tasks just

How to calculate your technology ROI

Date: 04 Apr 2016 | Posted BY: ulisticadmin

When purchasing new technology, how often do you consider its return on investment? For many business owners, calculating ROI is a tricky task that is sometimes skipped altogether. It shouldn’t be because if IT isn’t saving you money, it’s costing you. Here’s how you can gain a better understanding of technology ROI and how you can calculate it in your business. ROI basics What does it mea

Disaster Recovery myths that no longer apply

Date: 21 Mar 2016 | Posted BY: ulisticadmin

With technology changing so rapidly, it’s easy to get caught up in outdated beliefs. And when it comes to Disaster Recovery, far too often do we see business owners still clinging to ideas that no longer apply. So, what kind of DR myths are still widely accepted by the masses? Here are three that need to be retired into IT folklore. Tape Backups are the best DR solution Like a car, computer or t